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Search Engine Optimization. If you’re anything like me, the first time you heard these words, your eyes glazed over. You thought, “Oh, that’s something for engineers and techy people to worry about.” Is SEO for creatives really needed? But the longer you’ve been in business, the more you’re realizing…maybe SEO is something YOU should be […]

SEO For Creatives: A Beginner’s Guide

April 27, 2022

When starting my creative business, I went to a sales tax seminar one time, and the expert leading there said, “It’s your business to know your business.” And that stuck with me – because I didn’t yet feel like I really knew my business. I mean I knew how to plan a super creative shoot. […]

How To Run A Creative Business: An Essential Guide for Entrepreneurs

March 25, 2022

Recently, a client expressed to me her disappointment when I didn’t do more retouching to her photo than I had. But the things she wanted to change gave me pause. To change these things would feel…dishonest.  Luckily, I already knew how I stand on the issue. But there was a time when I didn’t. Now […]

How To Define Your Business Ethics (PLUS My Photo Editing Ethics)

February 24, 2022

You’ve got to check out this personal brand photoshoot for Michelle, owner of Austin’s first plant truck! This brand session is full of greenery, joy, and is sure to be a plant-lover’s delight. Turns out this day was one of the hottest days in Austin. You can’t tell by looking at her brand imagery, but […]

Austin Plant-Lover’s Personal Brand Photoshoot

February 7, 2022

You’ve booked your first brand photoshoot, or you’ve considered booking it, but you see we also provide hair and makeup. Unexpectedly, you start to feel concerned. You think you’d feel more comfortable doing your own hair and makeup or going to a makeup artist that you’ve visited before.  You think, “Don’t I already know what […]

Why You Should Use Your Brand Photographer’s Hair and Make-up Team for your Photoshoot (Instead of DIYing Or Hiring Someone Else)

January 27, 2022

Recently, we captured new at-home Austin brand photos for my friends Holly and AJ, showing a typical day-in-the-life for them. It’s humbling to get to photograph other photographers. It’s extra special when they’re people you love and admire and you get to serve them again! As we’ve worked together in the past, I was already […]

At-Home Personal Brand Photos for Austin Photographers

January 13, 2022

Everything You Wanted to Know (But Were Afraid to Ask) About Your First Branding Photo Shoot By this point, you’ve realized brand photography is good for business, especially in Austin. Able to make a world of difference for your brand, your brand photos can establish your credibility in the online marketplace and build that oh, […]

FAQs for Personal Brand Photoshoot

Austin, TX Brand Photographer, Alicia Leigh, photographing a smiling florist as she creates a floral arrangement during her personal brand photo session in the photographer's studio.

December 29, 2021

These Austin brand photos for a local copywriter take a fresh, edgy spin to capture her personal brand. It is one of my new favorite sessions to date! Planning these unique Austin brand photos with Sarah helped make her session goals clear. Sarah needed content that would feel fresh and original and help her elevate […]

Copywriter’s Edgy Brand Photo Shoot in ATX

austin woman lies on a newspaper covered floor with her arms rested above her head and smiling into the camera up above

November 22, 2021

Everything You Need To Know from Niching to Evolving Your Brand Think back to middle school. Can you remember how you felt? Whether you struggled with fitting in or with wanting to stand out, those pre-teen years are infamous for identity searching (see: embarrassingly trying to do everything we can to look cool.) Why? Because […]

Defining (or REdefining) Your Personal Brand Identity:

November 19, 2021

Choosing between a Brand Photographer and a Portrait Photographer (Who Also Does Branding)? Read This First. At some point in this entrepreneurship journey, you realized that you needed to show your face more. Word on the street is it’s crucial for building that like/know/trust factor that gets paying clients in the door. Now every other […]

Brand Photographer or a Portrait Photographer?

A woman pots a plant in soil as she sits on the floor at her Austin Brand Photoshoot.

October 25, 2021