CURRENT ISSUE // 2024
the BLOG
PHOTOGRAPHY. BUSINESS. INSPIRATION. ETHICS. SEO. MARKETING. HAIR. MAKEUP. BRANDING. AND MORE!
I’m Alicia Leigh - the creative behind Alicia Leigh Photography. Put simply, I’m a brand photographer in the Austin, Texas, area. But more than that, I’m a business educator and creative storyteller. If you’ve come to learn about elevating your brand, running a small business, or tips and advice on photography, then you’re in the right place!
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5 GOTTA-HAVE PHOTOS FOR EVERY BRAND
Planning a professional shoot is so much more than pinning pretty outfits and shaving your legs, it’s about coming up with a solid strategy. And if you want clients to take notice, stick around, and rave about your business — then this guide may be just what you need.
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The Secrets To Successful On-Brand Seasonal Content
Seasonal content is a powerful marketing and branding move that can look effortless and fun for your audience—once you know how. In this post, you’ll learn how to use your brand photo sessions to create seasonal content that’s both on-brand and successful with your audience.
15 Style Tips That Will Make You Look Great in Your Brand Photos
Let me reiterate this truth: all bodies are good bodies – and following these style tips will ensure you look great (and feel great) in your brand photos.
Trendless – How To Ensure Your Brand Photos Are Always In Style
Here’s the thing about minimalist photography: It looks expensive.
Minimalism, by nature, conveys a sense of luxury – specifically, a luxury of space. The conveyance comes on a subconscious level.
How do I know when I’m ready for Brand Photography?
Is your business or brand ready for brand photography? A brand photog shoot will be a huge asset to your business, but you need to be READY for it to get real results. Learn the 8 signs it’s time for you to invest in a brand photo shoot, and 3 sure fire ways to know you’re not ready just yet.
10 Brand Photos Your New Website Needs
When it comes to website creation, some brand images work better than others. Here’s how to strategize your brand photoshoot to support your website goals.
Brand Motion: Adding Movement to your Brand Photography
Brand motion is short brand video clips (like b-roll) that are magnetic, value-adding, and enhance any website or feed by. Think of it brand motion as moving photography to complement your brand photography and brand story-telling! Each Brand Motion clip matches and complements your brand photography so all the visuals on your site work in tandem and further share your brand story.
7 Must-Have Results from your Brand Photographer
Your brand photos are a yearly business investment, at least. That means you should be getting a tangible ROI from your brand photos and they should help you move the needle in your business. These are the 7 must-have results you should be able to expect from your professional brand photographer.