CURRENT ISSUE // 2024
the BLOG
PHOTOGRAPHY. BUSINESS. INSPIRATION. ETHICS. SEO. MARKETING. HAIR. MAKEUP. BRANDING. AND MORE!
I’m Alicia Leigh - the creative behind Alicia Leigh Photography. Put simply, I’m a brand photographer in the Austin, Texas, area. But more than that, I’m a business educator and creative storyteller. If you’ve come to learn about elevating your brand, running a small business, or tips and advice on photography, then you’re in the right place!
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5 GOTTA-HAVE PHOTOS FOR EVERY BRAND
Planning a professional shoot is so much more than pinning pretty outfits and shaving your legs, it’s about coming up with a solid strategy. And if you want clients to take notice, stick around, and rave about your business — then this guide may be just what you need.
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Break-ups: The Big, Untalked-About Risk of Team Branding Photoshoots
I've seen SO MANY teams break up after their photo shoot, leaving the remaining team members with nothing but the disheartened feeling of losing a close friend. As uncomfortable as it feels, the chance of a team breakup (and what will happen to your images in the aftermath) is something to keep in mind as you plan your team shoot.
Team Brand Photos: What To Expect When You Include Your Biz Partners + Employees
You’re considering adding your team to your next branding photoshoot. How should you wrangle a group shoot, and what can you expect from it? This post covers everything you need to know to have a successful shoot with your team that will best serve and elevate your business.
Trendless – How To Ensure Your Brand Photos Are Always In Style
Here’s the thing about minimalist photography: It looks expensive. Minimalism, by nature, conveys a sense of luxury – specifically, a luxury of space. The conveyance comes on a subconscious level.
How To Do An Annual Review of Your Business + Prep For Success In The Coming Year
An annual review is like an in-depth examination of your business over the past year(s) that helps you uncover the insights you need to meet new goals in the year ahead and plan for things in advance.
I don’t know about you, but it is SO hard for me to stay on top of things before I’m in the thick of them. That’s why, this year, I am doing an annual review. And I believe sharing this process with you will help me finally do it, too.
What I’ve learned from Photographing 100 Creatives + Entrepreneurs in Austin This Year
Over the last year in our new Austin studio, I’ve been fortunate enough to photograph nearly 100 of you. I have learned that across our many industries, we have so much more in common than you may realize. Here are the 5 things I’ve learned from working closely with 100 brands in and around Austin.
How do I know when I’m ready for Brand Photography?
Is your business or brand ready for brand photography? A brand photog shoot will be a huge asset to your business, but you need to be READY for it to get real results. Learn the 8 signs it’s time for you to invest in a brand photo shoot, and 3 sure fire ways to know you’re not ready just yet.
How Often Should You Book Content Photography Sessions for your Business?
How frequently should you schedule content or brand photo sessions for your business? Here’s how to find the sweet spot where “fresh” and “cohesive” overlap and determine which shooting frequency is right for you.